A group of Michigan State University students is making waves in the entrepreneurial world with their innovative company, BRCĒ (pronounced “brace”). What began as a simple idea for better shoelaces has blossomed into a business gaining both national and international recognition. BRCĒ was founded by CEO and computer science junior Madhav Aggarwal, who initially worked …
“No means no!” are words that every kid hears when their parents tell them not to buy something while shopping, stay up late or eat that piece of candy. One more piece of candy is too much sugar… right? For finance sophomore Alina Morse, no didn’t mean no. After her dad refused a lollipop at …
EeroQ, a Chicago-based quantum computing company, has been recognized as Michigan State University’s 2025 Startup of the Year for its revolutionary approach to quantum computing. The company, co-founded by MSU Associate Professor Johannes Pollanen, utilizes a patented chip design featuring individual electrons floating on superfluid helium that works with existing chip fabrication technology. This innovation …
Childhood friends Paul Reiss and Mike Meadows have transformed their passion for ice cream into a rapidly expanding business venture called Protein Pints. What began in 2022 as homemade protein ice cream crafted in Reiss’s parents’ kitchen in Hudsonville has evolved into a successful brand now poised for national distribution. After starting with just one …
Just two years ago, Madhav Aggarwal, an Honors Applied Engineering Sciences junior at Michigan State University (MSU) and international student from India, worked as a food server at the 2023 MSU Innovation Celebration. There, he dreamed of one day sharing the stage with the inventors and entrepreneurs who were being honored. This year, along with …
There are currently less than ten different ways to build a quantum computer, each having the potential to revolutionize problem-solving across industries. While major corporations such as Google, Amazon, Microsoft, and IBM pursue quantum advancements using traditional models, a Michigan State University (MSU) startup is forging a new path. EeroQ (pronounced “Arrow Q”), winner of …
Spartans are natural innovators. They push the limits of discovery and create solutions that benefit all of us. In fact, Michigan State University is ranked in the top 50 of the National Academy of Inventors’ list of top U.S. universities granted utility patents and has been a top 100 university globally for 11 consecutive years. …
As climate change continues to challenge agriculture with extreme weather events and prolonged droughts, and consumers demand more sustainable food options, farmers are increasingly seeking data-driven solutions to produce sustainable food production while making profit and reducing environmental impact. While agriculture feeds the world, it still impacts water quality and contributes approximately 10% of global …
Michigan State University President Kevin M. Guskiewicz, Ph.D., unveiled the university’s largest, most ambitious $4 billion multiyear comprehensive fundraising campaign to accelerate discoveries that address society’s greatest challenges and prepare Spartans to advance impact for the common good using their uncommon will. The details were shared at a kick-off event on campus Sunday, March 9. …
In 2019, MSU patented a method for completely defluorinating PFAS molecules; the method was developed by Hui Li, Stephen Boyd, and Brian Teppen of the MSU Department of Plant, Soil, and Microbial Sciences. In 2023-2024, the MSU patent was licensed by a woman-owned company in Lansing called Enspired Solutions. Enspired Solutions has obtained venture capital funding …
